On 18 February 2026, the Amsterdam District Court accepted the damages methodology proposed by Macedonia Thrace Brewery (MTB), known for its Vergina brand, in its long-running dispute with Heineken and its Greek subsidiary, Athenian Brewery (AB), ruling that MTB’s damages amount to at least EUR 43 million.

The case stems from a 2014 decision of the Hellenic Competition Commission, which found that AB had abused its dominant position in the Greek beer market through an exclusionary strategy, including exclusivity arrangements with on-trade outlets, conditional shelf-space discounts at retail level, and discriminatory credit policies at wholesale level.

Our latest article provides an overview of the case and comments on its implications for competition law.
You can read the full article here: https://knowledgeportal.karatza-partners.gr/abuse-of-dominance-and-follow-on-damages-recent-developments-in-heineken-v-mtb-case/

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